BlueStone Jewellery IPO is set to open for public subscription, offering a total issue size of ₹1,540.65 crores. The IPO comprises a fresh issue of 1.59 crore equity shares worth ₹820.00 crores and an Offer for Sale (OFS) of 1.39 crore shares aggregating to ₹720.65 crores.
The IPO opens on August 11, 2025, and closes on August 13, 2025. The allotment date is expected on August 14, 2025, with the listing scheduled for August 19, 2025, on both BSE and NSE.
The price band for the BlueStone Jewellery IPO is set at ₹492 to ₹517 per share, and the lot size is 29 shares.
- For retail investors, the minimum investment required is ₹14,268.
- For sNII applicants, the minimum bid is 14 lots (406 shares) amounting to ₹2,09,902.
- For bNII investors, it is 67 lots (1,943 shares) worth ₹10,04,531.
Investors looking to participate in the BlueStone Jewellery IPO should evaluate the offering based on its fundamentals, price band, and overall market sentiment.
BlueStone Jewellery IPO Details
| General | Details |
|---|---|
| IPO Date | August 11, 2025 to August 13, 2025 |
| Listing Date | [.] |
| Face Value | ₹1 per share |
| Issue Price Band | ₹492 to ₹517 per share |
| Lot Size | 29 Shares |
| Sale Type | Fresh Capital-cum-Offer for Sale |
| Total Issue Size | 2,97,99,798 shares (aggregating up to ₹1,540.65 Cr) |
| Fresh Issue | 1,58,60,735 shares (aggregating up to ₹820.00 Cr) |
| Offer for Sale | 1,39,39,063 shares of ₹1 (aggregating up to ₹720.65 Cr) |
| Issue Type | Bookbuilding IPO |
| Listing At | BSE, NSE |
| Share Holding Pre Issue | 13,54,59,637 shares |
| Share Holding Post Issue | 15,13,20,372 shares |
BlueStone Jewellery IPO Dates
The BlueStone Jewellery IPO will open for subscription on August 11, 2025, and close on August 13, 2025.
| IPO Dates | Dates |
|---|---|
| IPO Open Date | Mon, Aug 11, 2025 |
| IPO Close Date | Wed, Aug 13, 2025 |
| Tentative Allotment | Thu, Aug 14, 2025 |
| Initiation of Refunds | Mon, Aug 18, 2025 |
| Credit of Shares to Demat | Mon, Aug 18, 2025 |
| Tentative Listing Date | Tue, Aug 19, 2025 |
| Cut-off time for UPI mandate confirmation | 5 PM on August 13, 2025 |
BlueStone Jewellery IPO Lot Size
Investors can apply for a minimum of 29 shares and in multiples thereafter. The table below outlines the minimum and maximum investment limits for both Retail Individual Investors (RII) and High Net-Worth Individuals (HNI), detailing the number of shares and corresponding investment amounts.
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 29 | ₹14,993 |
| Retail (Max) | 13 | 377 | ₹1,94,909 |
| S-HNI (Min) | 14 | 406 | ₹2,09,902 |
| S-HNI (Max) | 66 | 1,914 | ₹9,89,538 |
| B-HNI (Min) | 67 | 1,943 | ₹10,04,531 |
BlueStone Jewellery IPO Promoter Holding
Gaurav Singh Kushwaha is the promoter of BlueStone Jewellery Limited, playing a key role in the company’s vision and strategic direction.
| Share Holding Pre Issue | 18.28% |
| Share Holding Post Issue | 16.07% |
Note: The value will be calculated using the formula:
Equity Dilution = Pre-Issue Shareholding – Post-Issue Shareholding
BlueStone Jewellery IPO Reservation
| Investor Category | Shares Offered |
|---|---|
| QIB Shares Offered | Not less than 75% of the Offer |
| Retail Shares Offered | Not more than 10% of the Offer |
| NII Shares Offered | Not more than 15% of the Offer |
About BlueStone Jewellery IPO
Founded in 2011 in Bengaluru, India, BlueStone Jewellery Ltd. emerged as a digital‑first, direct‑to‑consumer (DTC) jewellery brand spearheaded by Gaurav Singh Kushwaha. Blending an online portal with a rapidly expanding omnichannel retail network, the company established itself in India’s fine jewellery market with a focus on exclusive designs, personalization, and customer experience.
Over time, BlueStone scaled operations, adding over 200 stores across 86 cities and offering more than 7,000–8,000 unique designs. By FY24, its revenue surged to ₹1,300 cr, while losses narrowed to ₹142 cr. The company operates predominantly through in‑house manufacturing, offering full transparency, lifetime exchange, and a 30‑day money‑back guarantee.
Read More
As BlueStone prepares for its BlueStone Jewellery IPO, it positions itself strongly in the competitive jewellery landscape with backing from investors such as Accel, Kalaari Capital, Iron Pillar, and others. The IPO is anticipated to support further omnichannel expansion, manufacturing capacity, and enhanced working capital, strengthening its reach in both digital and physical retail spheres.
With a valuation of ₹8,100 cr and $255 M in funding across multiple rounds—including a recent $4.7M debt raise in May 2025—BlueStone sets the stage for its BlueStone Jewellery IPO. As part of its IPO, the company aims to leverage its brand equity, design‑led growth, and customer-centric offerings to capture a larger share of India’s ₹85 B jewellery market.
BlueStone Jewellery IPO Product Portfolio
- Designs & Collections: Rings, Earrings, Necklaces, Pendants, Bangles, Bracelets, Chains, Solitaires, Mangalsutras, Cufflinks, Studded Jewellery, Daily‑wear pieces.
- Certifications & Policies: 100% certified (BIS, IGI, GSI, SGL), 30‑day Money‑Back, Lifetime Exchange & Buyback, Customization options, ‘Try at Home’ feature.
- Manufacturing & Logistics: >75% in‑house manufacturing, facilities in major hubs, real‑time inventory sync across digital and offline channels.
BlueStone Jewellery IPO Company Strengths
- Omnichannel Model: Seamless integration of digital and retail stores enhances customer experience.
- Design‑Driven Innovation: A dedicated in‑house team creates trend‑responsive collections backed by customer data.
- Strong Financial Backing: Robust funding history, recent debt infusion, and preparations for a high‑value BlueStone Jewellery IPO.
- Trusted Brand: High transparency with certified jewellery, flexible policies like lifetime exchange, and real‑time personalization
Company Financials
BlueStone Jewellery IPO Financial Information
BlueStone Jewellery & Lifestyle Ltd. saw a 40% rise in revenue, while its PAT declined by 56% between FY 2024 and FY 2025.
| Period Ended | 31 Mar 2025 | 31 Mar 2024 | 31 Mar 2023 |
| Assets | 3,532.28 | 2,453.49 | 1,255.49 |
| Total Income | 1,830.04 | 1,303.49 | 787.89 |
| Profit After Tax | -221.84 | -142.24 | -167.24 |
| EBITDA | 73.16 | 53.05 | -56.03 |
| Reserves and Surplus | 877.12 | 346.28 | -81.06 |
| Total Borrowing | 728.62 | 430.43 | 228.42 |
| Amount in ₹ Crore | |||
Key Performance Indicator (KPI)
The market capitalization of the BlueStone Jewellery IPO is estimated at ₹7,823.26 crore.
| KPI | Values |
|---|---|
| ROE | -34.53% |
| ROCE | -3.67% |
| Debt/Equity | 0.80 |
| RoNW | -24.45% |
| PAT Margin | -12.53% |
| EBITDA Margin | 4.13% |
| Price to Book Value | 2.01 |
Objects of the Issue
| S.No. | Objects of the Issue | Expected Amount (₹ in crores) |
|---|---|---|
| 1 | Funding our working capital requirements | 750.00 |
| 2 | General Corporate Purposes |
BlueStone Jewellery IPO Contact Details
BlueStone Jewellery & Lifestyle Ltd. Contact Details
- BlueStone Jewellery & Lifestyle Ltd.
Site No. 89/2, Lava Kusha Arcade,
Munnekolal Village, Outer Ring Road,
Marathahalli
Bangalore Urban, Karnataka, 560037 - Phone: +91 22 4515 2729
- Email: investor.relations@bluestone.com
- Website: https://www.bluestone.com/
BlueStone Jewellery IPO Registrar
- Kfin Technologies Limited
- Phone: 04067162222, 04079611000
- Email: bluestone.ipo@kfintech.com
- Website: https://kosmic.kfintech.com/ipostatus/
- Total issue size: ₹1,540.65 crore
- Fresh issue: ₹820.00 crore (1.59 crore shares)
- Offer for Sale (OFS): ₹720.65 crore (1.39 crore shares)
- Price band: ₹492 to ₹517 per share
- Lot size: 29 shares
- Minimum investment (Retail): ₹14,268
- Minimum investment (sNII): ₹2,09,902 for 14 lots (406 shares)
- Minimum investment (bNII): ₹10,04,531 for 67 lots (1,943 shares)
- Allotment Date: August 14, 2025 (Tentative)
- Listing Date: August 19, 2025 (Tentative)
- Exchanges: BSE and NSE
- Revenue growth (FY24 to FY25): 40%
- PAT decline (FY24 to FY25): 56%
- Market Capitalization post IPO: ₹7,823.26 crore
- Gaurav Singh Kushwaha – Founder & CEO
- Founded in 2011, headquartered in Bengaluru
- Offers gold, diamond, and platinum jewellery
- Operates 200+ stores across 86 cities in India
- Strong digital presence with Try at Home and customization services
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